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| Overview |
| With the advance of mobile handset technologies, there has been a shifting trend from mono-ringtones and operator logos to “richer” contents such as polyphonic ringtones, color wallpapers, screensavers and java games. This versatile service can be used by Content providers as a means of generating revenue in a number of ways including charging for downloads of ringtones, pictures, logos and other services delivered over the Maxis network. Thus, ECP WAP creates new market and revenue-generating opportunities for content providers by providing a connection and billing platform. Content providers will be able to deliver WAP contents to Maxis mobile subscribers via WAP Gateway. |