Products > ECP Premium SMS> Rates & Charges
  ECP Premium SMS - Rates & Charges
1. Short Code Charges
  ECP programme requires Content Provider to acquire a short code. The charges for short code are:
  • One time set up fee of RM2,000.
  • Monthly Rental RM1000 per short code.
  •    
    2. Transport Fee
     

    Fixed at RM0.15 per Mobile Originator Message. Maxis retains all Mobile Originator Message charges to customers.

       
    3. Content Fee
     

    Content Fee can range from RM0.30 to RM10.00.

    The premium Mobile Terminator Message is shared between Content Provider and Maxis with the following apportionment:
  • 58% received by Content Provider, and
  • 42% to Maxis.

         
      Example:  
      If content provider charges RM1.00 for a mono ring tone,  
       
  •    
      Each month, ECP is entitled to send (to ECP’s client) an equivalent number of Mobile Terminator (MT) message(s) for every Mobile Originator (MO) message(s) received from ECP’s client (with no premium value attached) at no cost. Excess total number MT messages for that month will be charged based on band of use as per Bulk SMS pricing table below:
     
    Band of Usage Unitary Price Per SMS (RM)
    First 0 – 25,000 0.095
    Next 25,001 – 50,000 0.085
    Next 50,001 – 100,000 0.075
    Next 100,001 – 250,000 0.065
    Next 250,001 – 500,000 0.055
    Next 500,001 – 3,000,000 0.050
     
     
         
      Example:  
      If 21 MO messages are received by a particular ECP for the month of June, that ECP is entitled to send 21 MT messages for free during the same month at no cost. The 22nd MT message would be charged.